Data Privacy Notice
This notice explains how we use personal data when you visit our website, contact us or use the Xfuze Agentic Insights demo.
Who we are
Xiatech Limited (“Xiatech”) is the controller of your personal data. Contact us at marketing@xiatech.io.
What we collect
- Contact details from our forms: name, work email, company and job title
- Demo access: when your access starts and ends
- Demo usage: how you use the demo, including time spent, what you view and search for, what you click, and CHIP Assist questions you select or type
- Website usage: through cookies, with your consent
Please don’t enter personal or confidential information into CHIP Assist.
Why we use it
Purpose
Lawful basis
Respond to enquiries
Legitimate interests
Provide and manage demo access
Steps you ask us to take before a contract
Show your email address in the demo to keep access personal to you
Legitimate interests
Follow up with relevant information
Legitimate interests
Send marketing (opt out at any time)
Legitimate interests, or consent where required
Website analytics
Consent
Keep our services secure
Legitimate interests
We do not sell your data.
Sharing and transfers
- We share data only with service providers that help us run our website, demo and marketing, under contracts requiring them to protect it.
- We may disclose data where required by law.
- Some providers process data outside the UK, protected by approved safeguards.
Retention
We keep data only as long as we need it for these purposes, then delete or anonymise it.
Your rights
You can ask us to:
- access, correct, erase or restrict your data
- stop using your data, including for direct marketing at any time
- give you a portable copy of your data
- withdraw your consent
Contact us at marketing@xiatech.io. You can also complain to the Information Commissioner’s Office (ICO) at ico.org.uk.
Cookies
- Essential: keep you signed in to the demo, remember your cookie choice, and protect our forms from bots
- Analytics and marketing: used only with your consent, which you can change at any time through our cookie banner
