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Paper: Generate more value from product data and AI

Discover how to accelerate business performance, growth and innovation by using your organisation's product data.

Written by
Lance Mercereau
Lance Mercereau
Chief Marketing Officer
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Paper: Generate more value from product data and AI
August 5, 2025
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1 min read
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Product data is every organisation’s richest, but it’s also the most under-used data asset. When it is complete, connected and trusted, businesses can unlock faster growth, create leaner operations and stronger compliance. Yet, most treat product data as an IT after-thought.

Read this unique paper, co-authored by Xiatech and Pimberly, to discover how to accelerate your business performance, growth and innovation with product data. You will also learn:

  • How product data can be used by your entire organisation
  • What business questions can be answered by product data
  • How to build a data foundation and the importance of integration
  • Why a modern Product Information Management solution is key to success

If you’re new to the world of product data, and you are not sure where to start, or you want to create more value from your existing product data, we have provided a Product Data Maturity Checklist that assesses where you are today and what you should do next to create more value from your product data.

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