Customer Acquisition Dashboard

Advanced Analytics

The Customer Acquisition Dashboard is used to monitor and analyse the effectiveness of their efforts to acquire new customers. It provides insights into various stages of the customer acquisition process, allowing organisations to track key metrics, evaluate the performance of marketing campaigns, and make data-driven decisions to optimise their acquisition strategies.

Powerful capabilities: 

  • Understand the calculation of the cost incurred to acquire each new customer  
  • Calculate the return on investment for each acquisition channel or campaign 
  • Access the lifetime value (CLTV) of acquired customers